Instagram will size down anything over 1080 pixels wide to 1080 pixels.Ĭonversely, images and video need to be a minimum of 320 pixels wide: if you upload something smaller, it will be resized up to 320 pixels automatically.Īny image that’s between 3 pixels wide will stay at its original resolution “ as long as the photo’s aspect ratio is between 1.91:1 and 4:5.” (Other ratios will be automatically cropped to fit the supported ratio.) Instagram Reels size in pixels: 1080 pixels x 1920 pixels If you want every single viewer to have a great experience (and you do, don’t you?!), make sure the most important elements of your video are contained to the center of the frame, and nothing vital is lurking around the edges where they might get lost.īesides, when viewed in full-screen, the bottom of the Reel is where the caption and comments are displayed, so that’s another good reason to avoid displaying important content on the edges of the screen.Īnother hot tip: Reels are the same size as Instagram Stories, if that’s helpful to know for branded collateral… or using these cool free Instagram Stories design templates. If viewed in full-screen, it’s a 9:16 ratio, but if they happen to catch your video in their newsfeed, it’ll be cropped to 4:5… which means about a third of the frame is lopped off. Something to keep in mind as you’re shooting or editing your Instagram Reel is that the aspect ratio changes depending on where your viewer is watching it. Reel size on Instagram: 1080 pixels x 1920 pixels So, for best results, choose an image that’s 1080 pixels x 1920 pixels, but that has a 1080 pixel x 1080 pixel area that will be suitable to crop down to. While the cover is a 9:16 proportion, the thumbnail that appears on your feed will crop to a 1:1 square. Once you’ve selected the perfect image for your Instagram Reels cover (see the tip above!), you can crop down to a grid-worthy thumbnail for your main feed. Recommended upload size: 1080 pixels x 1920 pixels Instagram Reel thumbnail size: 1080 pixels x 1080 pixels Want to crop the image? Tap “crop profile image” on the Share settings screen and then reposition or zoom in or out.Add a frame from your video, or tap “add from camera roll” to pursue your photo album.Tap on the preview image (the one that says “cover”) Here’s how to select your Instagram Reel cover: Luckily, the cover photo of your Instagram Reel is one of them. There are few things we have control over in this world. Recommended upload size: 1080 pixels x 1920 pixels. Instagram Reel cover size: 1080 pixels x 1920 pixels These are the Instagram Reel sizes for 2022, but make sure to bookmark this page and check back regularly for the most up-to-date intel… because like all other social media dimensions, the sizes of Instagram Reels aren’t set in stone forever.Īs Instagram goes through updates, these dimensions and sizes may shift to accommodate new layouts of the app, so keep your ear to the ground (or keep your eyes on this post, whatever works). So using the correct Instagram Reels sizes when you edit and upload your video is going to give you the best chance to get your masterpiece reaching far and wide. But they sure don’t leave a great impression of your brand (unless the impression you’re going for is “unprofessional slop-ster”).Įven if the content of the Reel is an Oscar-worthy performance (as, I assume, your Doja-Cat-mascot-dance is), a weirdly stretched frame is going to take the viewer out of the moment… and probably on to the next video (which, I assume, is your competitor’s dancing-mascot video).Īnd here’s another good reason to care about Instagram Reel sizes: The Instagram Reels algorithm tends to favor videos with quality visuals. None of these are the end of the world, of course. Upload some low-res media, and you’re risking a final product that’s pixelated and ugly when blown up to fill the screen. Too large? You could experience an awkward crop. If it’s the wrong shape, it could get stretched and distorted. If you upload images or videos that aren’t the right proportions or dimensions, you’re risking a variety of unflattering outcomes. Don’t blow this master-stroke of marketing with a silly little formatting error! You’ve spent weeks drilling the company mascot on the finer points of the latest Doja Cat dance routine and picking out the best Instagram Reels hashtags. If you’re going to take the time to make an Instagram Reel, it may as well look as good as possible, right? Save time, get more clicks, and look professional while promoting your brand in style. Get your free pack of 5 customizable Instagram Reel Cover templates now.
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